Live Web Streaming
When you make your event accessible to everyone, you make it a success.
Live Streaming
Your Business Events Melbourne
Many businesses in Melbourne are already realising the benefits of live streaming their business events. Thanks to the wide availability of affordable video equipment and technology, anyone can live stream these days. However, live streaming a business event is a completely different ball game. Here at Inspireworks, we specialise in streaming single or multi-camera productions of business events in all parts of Melbourne.
Live video streaming has already changed the way businesses connect with existing and prospective customers. Anybody with a phone can live stream but when you’re streaming a business event, you want the quality to be impeccable. The quality of a live stream says a lot about the professionalism of your business. Whether it’s a single camera webcast or a multi-camera setup, Inspireworks will work with you to help you connect with your audience around the globe through live streaming on the platform of your choice.
Video Live Stream Services
We take a multistep approach to ensure a high-quality live stream of your business event. We begin by scheduling an appointment to understand what you want to achieve. We have extensive experience in the industry and can help you decide on the right solution to achieve your goals.
We will then get in touch with your event team to discuss the deliverables. We will go through the venue layout, equipment, staff requirements and other important things to ensure a successful stream. On the date of the event, our team will make sure that everything goes to plan.
We are a professional video production service with more than two decades of experience. We have the best video production equipment available today. We will make sure that the live stream of your business event has the most professional output possible. We can also customise the live event and can incorporate graphics, multiple cameras and any other customisations to ensure a successful live stream.
What is live streaming and how does it work?
Live streaming uses a series of protocols to transmit videos to watchers. As far as the basics of streaming are concerned, a video camera is used to capture video. The captured video is then sent to an encoder which converts the RAW files into formats that can be streamed. This encoder then also ingests these streams onto the online platform that is being used for broadcasting the live stream. Usually, live streams are delivered using a video CDN to ensure high-quality streams without buffering.
Live streaming uses a series of protocols to transmit videos to watchers. As far as the basics of streaming are concerned, a video camera is used to capture video. The captured video is then sent to an encoder which converts the RAW files into formats that can be streamed. This encoder then also ingests these streams onto the online platform that is being used for broadcasting the live stream. Usually, live streams are delivered using a video CDN to ensure high-quality streams without buffering.
Benefits of Live Streaming
for Business
Businesses are increasingly taking up live streaming for important business events. If you are still sitting on the sidelines, here are a few reasons you need to start live streaming your business events:
- Enhanced audience engagement — Videos are much more engaging and people find live streams much better than pre-recorded videos. There is a sense of urgency in live streams which results in better audience engagement.
- Reduced costs — Live streaming helps save a lot of money especially when you consider the expenses associated with travel, security and lodging.
- Reach a wider audience — Live streaming an event allows you to reach a much wider audience.
- Build trust — Live streams help in building trust as live streams are authentic and people love authenticity.
- Easier to produce — Producing live streams isn’t a challenging process anymore. Consider using a professional live streaming service in Melbourne to create a professional quality live stream.
- Test new ideas — Live streams are an affordable way to test new ideas as you can quickly get feedback during the stream and make informed decisions.
- Use content elsewhere — Content created during the live stream can be used elsewhere. For instance, if employees are being given live training, the videos can be also be used later for training more employees or as part of a knowledge base that employees can consume at their convenience.
Partner with Us! Build a Live Video Strategy for Your Business
If you plan to take your business event online, you need to have a solid video strategy to achieve your goals. Here at Inspireworks, we have extensive experience in creating engaging live streams. With our broadcast level production quality and an experienced team behind the setup, we can help you achieve a better connection with your audience and help your business reach a much wider audience.
We can help you with a single camera or multi-camera set up with the associated management and technical side of the production. Give us a call at 1300 885 968 to learn more about our live web streaming service and how we can help make your live event a success.
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Live Web Streaming Videos FAQs
What is live streaming and how does it work?
Live streaming is broadcasting an event on the Internet similar to live broadcasting of sports events on TV. It makes use of certain technologies that deliver captured video in a streamable format which is then delivered to all parts of the globe using a video CDN.
How do I live stream?
Several platforms allow you to live stream using your phone or web cam. For businesses, things are different as the quality of stream is associated with the professionalism of the business. As a business, you need a professional team with extensive experience in live streaming to create the impact you want.
Can I livestream for free?
There are several platforms that allow you to livestream for free but those platforms are focused on individual streamers. For businesses, live streaming is a much more involved process. It’s better to work with an experienced video production and live streaming service to ensure a successful live streaming event.
What is the best for live streaming?
There are several options for live streaming including Youtube, Instagram, Facebook, Vimeo, Twitch TV and several others. You should choose a platform based on your target audience.
What is the most successful streaming service?
There are several successful live streaming services. The big advantage of live streaming is that a stream can be broadcasted simultaneously on several platforms. There is no limitation of using only a single platform to livestream your business event.
What is the most popular streaming platform?
There are plenty of popular streaming platforms. Some of the most popular options include Facebook live, Instagram live, Youtube live, Vimeo live, and Twitch TV among others.
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